ASUS Announces ZenFone 3 Deluxe in Singapore


ASUS Announces ZenFone 3 Deluxe

Distinguished and desirable addition to ZenFone 3 family with a combination of craftsmanship and brilliance with many world’s-first breakthroughs and achievements



  • World’s first all-aluminum-alloy smartphone to feature a beautifully minimalist, Zen-inspired invisible-antenna design
  • World’s first smartphone to be powered by the latest top-of-the-line 2.4GHz Qualcomm Snapdragon 821 processor
  • World’s first smartphone to feature Sony’s highest-resolution camera sensor, the 23MP Exmor RS IMX318
  • World’s first smartphone to combine 6GB RAM with 256GB UFS 2.0 storage
  • Fastest connectivity with 600Mbps Category 13 4G LTE modem with 3CA support and 802.11ac 2×2 MIMO Wi-Fi


Singapore (26 Aug 2016) — ASUS today announced the launch of ZenFone 3 Deluxe, the distinguished flagship model of the new ZenFone 3 Series designed for users who demand a smartphone with the very best performance and features. The desirable ZenFone 3 Deluxe has the highest-specification components of the ZenFone 3 Series models and is the ultimate expression of ASUS smartphone design.

ZenFone 3 incorporates many world’s-first technical achievements and breakthroughs, the result of a determined effort to empower users with the very best in smartphone design and technology.


World’s first all-aluminum-alloy smartphone with invisible-antenna design

ZenFone 3 Deluxe features an incredibly slim and elegant all-metal unibody chassis, and is the world’s first metal-bodied smartphone with an invisible-antenna design for uncompromised signal quality. Our world-class engineers’ determination in pursuit of perfection and technical prowess enabled them to ascend a new pinnacle with ZenFone 3 Deluxe, integrating the antennas in such a way as to dispense with the ugly bands and gaps that blemish other metal-bodied smartphones.

Other distinguished design details include its hyperfine sandblasted surface — polished to a beautifully smooth anodized finish that makes ZenFone 3 Deluxe incredibly tactile — and brilliant metallic diamond-cut edges that add to its stylish and desirable appearance. The barely-there 1.3mm bezel around the display gives ZenFone 3 Deluxe a huge 79% screen-to-body ratio, so users get the smallest body size possible for the smartphone’s generous 5.7-inch display size.

ZenFone 3 Deluxe is also the first ASUS smartphone to feature a rear-mounted fingerprint sensor — conveniently located below the camera lens on the phone’s rear panel — for rapid unlocking and authentication.

ZenFone 3 Deluxe is available in two sophisticated colors that enhance its desirability and elite status: Sand Gold and Glacier Silver.


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ZenFone 3 Deluxe features the world’s first all-aluminum-alloy unibody with an invisible antenna design


World’s first smartphone with Qualcomm Snapdragon 821 processor

ZenFone 3 Deluxe is the world’s first smartphone powered by the brand-new Qualcomm® Snapdragon 821 octa-core processor. With a clock speed of 2.4GHz, this top-of-the-line processor — built on Qualcomm’s Kryo architecture — is the world’s most powerful 14nm smartphone processor. Combined with a desktop-grade Adreno 530 graphics processing unit (GPU), 6GB of RAM, an X12 Category 13 4G LTE modem with three-carrier aggregation (3CA) support, 2×2 MIMO Wi-Fi antennas, and 256GB of storage, ZenFone 3 Deluxe delivers exceptional performance and outstanding connectivity.


World’s first smartphone with 6GB RAM and 256GB UFS 2.0 storage

ZenFone 3 Deluxe features 6GB of RAM — more than in any smartphone currently available — giving it the power to load apps rapidly, run even the most demanding games smoothly, and keep multiple apps open simultaneously. This large amount of RAM is accompanied by 256GB of high-speed UFS 2.0 storage. UFS2.0 is about three times faster than the eMMC 5.1 memory found in most other smartphones. With 256GB of memory, the ZenFone 3 Deluxe has the highest amount of storage of any smartphone, matching the amount found in many laptops — so users can store vast amounts of high-quality content, for example around 30 uncompressed Full HD movies or 100,000 23MP photos. Users can instantly expand the storage space in ZenFone 3 Deluxe even further by inserting a memory card into the hybrid micro SD/SIM card slot when a second SIM card is not in use.


World’s first smartphone with PixelMaster 3.0 camera featuring 23MP Sony IMX318 sensor

ZenFone 3 Deluxe raises the bar for mobile photography with its ASUS PixelMaster 3.0 camera, the world’s first smartphone camera to feature the 23MP Sony Exmor RS IMX318 image sensor. It has a bright f/2.0 wide-aperture lens, combined with four-axis optical image stabilization (OIS) that eliminates shakes caused by hand movements and enables the use of shutter speeds that are up to four stops slower than traditional smartphone cameras.

This superb combination of premium components enables ZenFone 3 Deluxe to capture incredible high-resolution, blur-free, and low-noise photos in almost any lighting conditions. The camera’s high resolution enables users to zoom in on subjects clearly and capture detailed photos that can be printed at large sizes or cropped in post processing with minimal loss of detail compared to smartphones with lower resolutions. The camera can also capture stunningly-detailed 4K UHD (3840 by 2160) resolution videos, with three-axis electronic image stabilization (EIS) technology to ensure the results are rock-steady and shake-free.

ZenFone 3 Deluxe also features the new and exclusive ASUS TriTech auto-focus system that automatically selects the best focusing method: second-generation laser, phase detection, or continuous contrast-detection autofocus for near-instant 0.03-second focusing and subject tracking. The laser auto-focus system focuses on subjects at a distance of up to 1.5 meters — which is about three times the distance of conventional laser auto-focus systems.

Other advanced PixelMaster 3.0 technology features include:

  • Color-correction sensor — A sensor detects the lighting in the scene and automatically adjusts colors in the photo to look natural and accurate.
  • Super Resolution mode — This mode creates ultra-high resolution, 92MP photos by capturing and combining four native 23MP photos to create a single image with exceptional clarity, greater detail, and less noise.
  • Low Light mode — Increases the light sensitivity of the image sensor by up to 400% by combining four neighboring pixels on the sensor into a single one with greater light sensitivity, allowing photos to be shot in low-light conditions without the harsh, overpowering light of a flash.
  • Comprehensive preset modes — A collection of preset modes enables optimized shooting of almost any subject in any environment. Highlights include special-effects filters, Miniature mode to mimic tilt-shift photography to make subjects appear like miniature toy figures, automated unwanted element removal, the automated Beautification mode for capturing attractive portraits, and an automated time-lapse mode.
  • Professional manual creative controls — These settings give keen photographers advanced control of ZenFone 3 Deluxe’s camera, giving them the ability to change settings like white balance, exposure value (EV), ISO sensitivity, shutter speed, and focus. This makes it a powerful tool for learning the fundamental skills of photography and allows users to shoot scenes with many different creative interpretations.


Super-bright Super AMOLED display

ZenFone 3 Deluxe features a 5.7-inch, Full HD (1920 by 1080) display and is the only model in the ZenFone 3 Series to employ Super AMOLED technology. This stunning display has a 3,000,000:1 contrast ratio, and a color gamut that’s greater than 100% of the NTSC color space, so everything ZenFone 3 Deluxe displays looks as vibrant as real life — and with ASUS Tru2Life technology optimizing every pixel for maximum intensity. The display’s barely-there 1.3mm bezel gives a huge screen-to-body ratio of 79%, for a vast view in a smaller space. And with always-on technology, the screen keeps vital information in constant view for whenever the user needs it — without waking up the whole display. The screen is covered by super-tough Corning® Gorilla® Glass 4, which offers twice the drop resistance and over twice the overall strength of the last generation of Gorilla Glass.


Unrivaled smartphone audio with SonicMaster 3.0

Matching ZenFone 3 Deluxe’s impressive display is its class-leading audio capability. It features a five-magnet speaker driven with a metal voice coil and an expansive sound chamber, driven by an NXP smart amplifier that delivers powerful, emotional audio and also protects the speaker from damage. As ZenFone 3 Deluxe is certified for High-Res Audio (HRA), users can plug in their favorite HRA-compatible headphones or earbuds and experience true HRA quality anywhere they go with ZenFone 3 Deluxe’s studio-grade 24-bit/192kHz playback — that’s 4X better than CD-quality sound.



ASUS ZenFone 3 Deluxe will be available from Quarter 4 of the year.
Retail price (without contract) will be announced in Quarter 4 during the official launch.


ASUS ZenFone 3 Deluxe (ZS570KL)

Display 5.7-inch Super AMOLED FHD

79% screen-to-body ratio

Construction Full aluminum-alloy unibody with invisible antenna
Processor Octa-core 14nm 64-bit 2.15GHz Qualcomm® Snapdragon™ 820

Octa-core 14nm 64-bit 2.4GHz Qualcomm® Snapdragon™ 821

GPU Adreno™ 530
RAM / Memory 6GB RAM / 64GB and 256GB UFS 2.0 storage
Main Camera sensor 23MP ASUS PixelMaster 3.0 Camera

(Sony® IMX318 sensor)

Main camera features ASUS PixelMaster 3.0 camera: f/2.0, 6-element Largan lens, 0.03-second TriTech auto-focus (contrast / phase / 2nd-gen laser), 4-axis photo OIS, 3-axis video EIS, Color-correction sensor, Dual-tone LED flash
Front Camera 8MP, 85° wide-angle
Wireless Wi-Fi: Dual-band 802.11ac 2×2 MIMO

4G LTE: Up to Category 13 with 3CA


Fingerprint sensor Rear sensor

5-finger registration /  360° recognition

Connectivity Bluetooth®
4.2USB-C (USB 3.0)
SIM / SD slots Slot 1: Micro SIM (4G)

Slot 2: Nano SIM (3G) or Micro SD

OS Android M with ZenUI 3.0
Audio Hi-Res Audio

Five-magnet speaker
NXP smart amplifier

Battery 3000mAh with QuickCharge 3.0
Colors Glacier Silver

Sand Gold


[1] Specifications, content and product availability are all subject to change without notice and may differ from country to country. Actual performance may vary depending on applications, usage, environment and other factors. Full specifications are available at


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